Flora recognized as Small Business of the Month

The Asheville Chamber is pleased to recognize Flora as Small Business of the Month.

Flora staff consider themselves a team of inspired people with a sense of style and energy. They strive to achieve quality, beauty, and integrity in all of their endeavors, which includes 

• Floral boutique and botanical gifts in West Asheville 

• Wedding and event styling, floral design and consulting 

• Residential and business floral subscriptions 

• Container gardens, botanical installations & maintenance

Read on for our interview with Flora owner Melissa Lichtenwald…


Tell us a little of the history of the company.
Flora was started in my West Asheville bungalow basement. When my husband and I had our second child, we decided to take a leap of faith and move into a store front. 

Best advice you’ve gotten for leading a small business.
Hire to your weaknesses

Your favorite thing in your workspace.
The ethereal feel and smell of the flowers

What’s next on the horizon?

Who knows? So many possibilities. We really want to branch out and do more living walls, growing, container gardens, etc….

The Asheville Chamber’s tagline is “Connect. Engage. Impact. Thrive.” Pick one of these words {or all of them if you are feeling verbose : ) } and tell us what it means to you as a small business in Asheville.

• Engage in life
• Impact others
• Connect with community